Selling digital products online is becoming a popular and more lucrative business module than ever. It requires less budget, is easier to manage, and also brings in more profit. You don’t even have to bother with the packaging, shipping, or inventory.
The only thing you need is the best digital download WordPress theme to jumpstart your business website right now.
So, here are the 15+ best digital download WordPress themes in 2020 that will help you create a fully functional, multi-vendor online digital store. They have all the essential features for better user-convenience, effectivity, efficiency, and conversion rate.
Table of Contents
- What To Look For In A Digital Download WordPress Theme?
- 15+ Best Digital Download WordPress Themes in 2020
- Digital Download Pro
- Rara Business Pro
- Scheme Pro
- Business Hub
- Studio 8
- Zincy Pro
- Enfold Pro
- FAQs (Frequently Asked Questions)
- Which Digital Download Theme Is the Right One for You?
- Summing Up
What To Look For In A Digital Download WordPress Theme?
The themes that we mentioned below are the best digital download WordPress themes you can find today. But, to secure the right theme for yourself, make sure it has the following features:
According to Advanced Web Ranking study, almost 68% of organic traffic goes to the first five search engine results. So, your website must land among those top-fives. A WordPress theme with built-in SEO support is the best way to achieve that.
Make sure the theme you choose has SEO optimization features and necessary plugins compatibility that allow you to add necessary keywords, tags, and other essential terms. All these tricks will help you climb up the rank in search engine results.
Multiple Call-to-Action Options
In standard terms, a Call-to-Action button is an invitation for your visitors to take the initiative. Call-to-Action (CTA) option is one of the most important things to look for in any digital download WordPress theme. The more the CTA options, the better.
Visitors land on your page through your advertising, various social links, or search on Google. Their interest matches one of your products/services. Now, you must make it easier for them to engage with your business further.
The first thing you need to do is show them various ways to purchase your service or product. You can do that by using CTA buttons.
Choosing a digital download WordPress theme with multiple CTA options brings benefits to your website, such as:
- It eliminates any confusion and empowers your visitors to take necessary actions. Those actions will increase their involvement with your business,
- CTA directs your visitor to take action based on your needs. They allow your visitors to connect with your business to a deeper level or become a paying customer.
- Multiple CTAs ensure that your content fits your marketing plan. This will help you bring a larger audience to your website.
- Your content becomes more powerful when you add CTA. Multiple CTA tabs will help to increase your conversion ratio significantly.
Types of CTA Buttons
There are 7 most commonly used CTA buttons nowadays. They are:
1. Leads: This type of CTA button intends to convert your visitors into buyers. They also provide additional opportunities for your visitors to get involved with your business via subscribing to a newsletter.
2. Forms: This CTA button diverts your visitors into filling forms that ultimately convert them into leads.
3. Service or Product Discovery: This is the most common type of CTA button used across many websites. They channel your visitors to the list of services and products offered by your business.
4. Sharing: This type of CTA button prompts visitors to share your content and specific information about your business. This feature improves your visibility and brings in more visitors to your website.
5. Continue Reading: A read more button encourages your reader to continue reading your content. This CTA button helps to retain your visitors without loss of visibility.
6. Event Promoter: This CTA prompts your visitors to promote special events and take part in it.
7. Sale Closer: This Sale Closer CTA urges your visitors to settle their business without any concern about hard sales.
WooCommerce or Easy Digital Download Compatibility
A digital download website needs to be capable of selling products online and making digital transactions with ease. For this, the theme you choose must be compatible with WooCommerce or Easy Digital Downloads plugin.
Here are the main benefits of WooCommerce and EDD plugin:
- They offer unlimited customization.
- You can display your digital products in a proper layout.
- You can add tags and attributes to each product so that your visitor can find them using keywords in the search menu.
- You can assign product ratings and reviews to individual products. This provides your visitors with discrete information about the products.
- You can sort and filter the products according to names, types, size, date, usage, and various other categories.
- You can add currency for each product and describe the product in various languages and measurement units.
Multiple Design Options
An excellent digital download WordPress theme should provide multiple customization options. These customizations allow you to adjust the content, format, and layout according to the type of your product and business module. Any theme you choose should offer the ability to personalize your website with multiple fonts, colors, layouts, transition effects, and many more.
The responsive design feature automatically resizes and tweaks the resolution of your site to match different screen sizes of different devices. Your WordPress theme must be ready to welcome visitors reaching from any device.
Plugins are the essence of your website. They are the additional softwares that add specific features to an existing program. They provide unique features needed for the modern-day website. You can download thousands of free plugins. However, when choosing a Digital Download WordPress theme, you must make sure that it is compatible with most of the popular plugins.
Schema refers to text that you add to the HTML of your website’s pages. It allows search engines to understand your website’s content much better and is useful for SEO.
When using a theme for your website, you can come across various technical issues. This is why you should choose a theme that offers a reliable support team.
The team can assist you with any problems like compatibility, integration, or any other error. Most of the themes provide extended support for a year with documentation.
15+ Best Digital Download WordPress Themes in 2020
We have put together a list of 15+ best digital download WordPress themes in 2020. Take a look at their details below:
Digital Download Pro
Digital Download Pro is a fully responsive WordPress theme that’s helpful to build an online shop. This theme integrates the popular Easy Digital Download plugin so that you can sell your digital products such as themes, plugins, music, ebooks, photos, and many more.
The theme has multiple CTA buttons to maximize your conversion rate. This mobile-friendly theme is compatible with any browser and device for a smooth browsing experience. It is SEO optimized, speed optimized, and Schema-ready to help your site climb up the rank on search engines.
Further, it supports RTL scripts and is translation-ready to bring in more visitors. You can kickstart your website in a few minutes with the one-click demo import feature.
You can group your content in multiple sections such as Featured, Download, Pricing, and Newsletter. Also, the Testimonial section with comments of your satisfied clients will increase the credibility of your website.
Customization is much easier with 650+ fonts and unlimited color options. The theme comes with 18+ custom widgets and ample space for them on every page so that you can customize as per your desire. Also, if you come across any issue with the theme, the support team is ready to help you out any time.
Rara Business Pro
Rara Business Pro is a speed optimized and mobile-friendly WordPress theme that creates a professional site for your business. The theme takes advantage of the WooCommerce plugin to sell your products online.
This theme is fully responsive and adapts to any screen size. Packed with convenient features, Rara Business Pro is designed to rank higher on search engine results, thanks to the advanced SEO codes.
Choose from unlimited color options and 600+ fonts to personalize your website. You can also add multiple customizable sliders that include multiple animations, speed, and layout grid. And as you modify your website, you can view the change live using built-in Live Customizer.
Upload a video or an image with a Call-to-Action button to increase your conversion rate. Get organized with five pre-built custom pages that allow you to add a FAQ page, contact page, team page, and testimonials page like a professional.
The pricing section on the homepage itself is a polished way to display your services.
Further, the Google Map API integration makes your location accessible to your customers.
This theme is compatible with WPML and Polylang plugins so that language is no more a barrier between you and your visitors.
DGWork is a powerful WordPress theme to set up your digital download shop. This theme integrates Easy Digital Download to make your website ready to sell digital products, such as software, videos, photography, and many more.
The theme works great on any mobile screen and is also compatible with any popular web browser. Its one-click installation will quickly get you started using the demo content and design. You can later edit the theme using the WPBakery page builder. It lets you create any layout on each page of your website. Furthermore, with the Slider Revolution plugin, you can add multiple sliders on your content.
DGWork is a translation-ready theme with WPML support to convert your site into any language you prefer. The package also comes with the integration of 600+ Google fonts and unlimited color options so that you can personalize any element of the theme.
With better loading speed, SEO-friendly codes, and convenient features, the DG WP theme can help upgrade your business effortlessly.
Schema Pro is a content marketing WordPress theme that can build you a blogging empire. The theme is instinctual, SEO optimized, and flexible to use even without any coding language. Moreover, with responsive design and super-fast loading speed, Scheme Pro helps enhance the browsing experience of your visitors.
The theme supports rich snippets so that search engines recognize your website in a discrete way. The theme is designed using SEO friendly and Schema-ready codes to rank higher on search engine results.
Schema Pro allows you to change the theme color, sort the homepage section, customize typography with 600+ google fonts and adjust sidebar settings.
This is a widget-ready theme with social media integration to widen the reach of your website. The Schema Pro theme works seamlessly across any popular web browsers. Moreover, the theme comes with 15 handy custom widgets for easy and fast customization.
It supports localization so that you can use the theme as your preferred language. With RTL scripts and WPML support, language is no longer a barrier between you and your visitors. With the WooCommerce plugin, selling your products online is effortless.
Build a one-page or a multi-page website with the elegant and easy-to-use Quince WordPress theme. The theme suits any type of business from corporate to personal business. When it comes to selling your product online, the WooCommerce plugin comes in handy to do the job.
Get started with the one-click demo setup and kickstart your website with default settings. The theme includes a Drag and Drop page builder that helps you set your website in an instance using any layout you can imagine.
Quince is 100% responsive on any device with retina-ready features. You have the power to control any element of the theme using its User-Friendly admin panel.
You can customize any part of your website to suit your preference. There are 600+ Google fonts and unlimited color options you can select to beautify your content.
The theme is optimized for performance and SEO to land more visitors on your website. Slider Revolution plugin is also included in the theme. Multi-Language and WPML compatibility will enable you to present your content in multiple languages.
Lambda is the ultimate WordPress theme that is suitable for any business website. With 65 predefined demo sites, you can instantly get started on your website using the one-click install feature.
Lamda is tested to be 100% responsive across all devices and web browsers. Moreover, with SEO-friendly codes, your website is sure to get many visitors. With WooCommerce compatibility, get ready to set up an online shop.
There are limitless possibilities for customization in Lambda. From the fonts to colors, and from slider to footer, you have control over every element of this theme. WPBakery Visual Composer allows drag and drops customization, thus supporting any layout on your website.
Lambda theme is compatible with WPML and WooCommerce plugins to make things easier for you. You also get plugins, such as Yoast, Contact Form 7, Slider Revolution, W3 Total Cache, and Isotope Filter for free with this package.
Business Hub is an excellent theme that lets you sell your digital products online using the Easy Digital Download plugin. Optimized for SEO and speed, this WordPress theme makes a professional impression using six unique home page designs and top-end features.
The theme adheres to any device and screen size due to its responsive design. The cross-browser compatibility makes all of the features accessible in any browser.
Business Hub offers 3 different blog layouts, 4 header styles, and 3 pagination styles to create your site. Its visual composer empowers you to build your website in any design. Likewise, Slider Revolution creates unlimited sliders on each page for distinct content.
Customize your website to your desire with unlimited colors, 700+ google fonts, and advanced typography options. Moreover, its 7 custom widgets add style and improve user experience on your website.
It is a translation-ready theme with RTL scripts support that simplifies and translates the page into any preferred language. In addition, Business Hub has a social media integration feature to gain many followers.
The Shopkeeper is an elegant and modern eCommerce theme that integrates WooCommerce for digital transactions.
Customization options and extended functionalities make it a stand-out theme. Every page element is effectively-designed and smoothly animated. You can instantly launch your site in default settings using a one-click importer.
The theme features 4 Product Page and 3 blog layouts (Masonry, Classic, Modern) for your business. Moreover, the Drag and Drop Page builder allows you to design your unique style for your page. The Shopkeeper is fully responsive to any device and now integrates a Portfolio section to showcase your best work.
With more than 700 Google fonts and unlimited colors, you can customize your page as you prefer. WPML plugin then translates the content into any language. You get additional options on header styles, product lightbox, and scrolling effects.
With Shopkeeper, you can always keep up with modern techniques to increase your sales.
Makery is a beautiful theme suited for any marketplace website. The theme is cleanly coded and is filled with incredible built-in features. Your visitors will enjoy surfing your site and making purchases with this digital download theme.
The theme adds multiple shops functionality to its WooCommerce so that your visitors can purchase multiple products, create unlimited carts, track earnings, and many more. Users can even add their personal profiles without seeing the theme’s backend. Editing your products and processing orders also get a lot easier with Makery.
You get a powerful Options panel that lets you change the color, font, slider settings, background, edit notification, and more. If you want to set up your website immediately, one-click demo import will do the trick.
Makery is a translation-ready theme that supports RTL scripts and is 100% responsive to any device. Further, there is Facebook sharing integration to increase your market reach.
Olam is a multi-purpose and vibrant WordPress theme for online stores and digital marketplaces. Integrating the Easy Digital Download plugin, you can start selling anything online such as themes, music, documents, files, and more. You can also add ratings and price your products in this theme for a better conversion rate.
With the help of the Unyson page builder, you can include anything online with a few clicks. Making your website and selling things has never been this easy.
Moreover, you can edit the theme as you like. The theme includes 2 header layouts, 3 product listing styles with the editable format, multiple previews of the images, unlimited slider options, custom sidebar widgets, and many more. Decorate any section of the theme by adding specific colors and fonts.
You also get mega menus, a full theme options panel, Front End Submissions, Social Login, and much more convenient features with this WP theme. Olam is a widget-ready and 100% responsive theme that can make a sure-shot impact on your marketing technique.
If you are planning to sell music or any audible products online, Musik is the WordPress theme you must check out. This theme has a flat design and a unique layout to suit any kind of user.
Musik includes the Easy Digital Download plugin so that you can manage the songs by albums and artists and sell them to your customers. You can also add pagination based on artists to make it easier for the visitors.
The on-site audio player allows your customers to listen to the songs while they browse your website. Popup pricing on the chosen product makes your site more descriptive and easy to follow.
Musik features a history player so that when a visitor comes back to your site, they can enjoy the music from their browsing history. You can even save, repeat, and shuffle settings in the browser with this theme.
Get creative with unlimited colors and fonts to any part of the theme. There are 4-page templates you can choose from for your content. This fully responsive theme even allows you to adjust the background, header, and logo for your brand.
If you are involved in a creative profession such as an architect, filmmaker, photographer, or an agency, Studio 8 is the best WordPress theme to build your website. Installing this theme is effortless and takes only a few minutes.
Studio 8 loads pages extremely fast on any popular browser. The theme adapts to any mobile device, irrespective of its size. The package comes with one Custom Post Type and 3 widget areas. There are unlimited color schemes, fonts, and icons to match your brand.
You can control every element of your page with a few clicks on the Advanced Options Panel. You can even revamp your content with 7 built-in Gutenberg blocks of the theme. There are endless personalizing possibilities with Studio 8.
The theme supports RTL scripts and the WPML multilingual plugin to translate your website in various languages. Studio also integrates the WooCommerce plugin so that you can turn your website into an eCommerce platform.
The custom share buttons allow your visitors to share posts from your site on their social site profiles.
Zincy Pro is a feature-packed professional theme made to meet the requirements of creative agencies. This responsive WordPress theme is fully customizable to meet your expectations and brand image.
With the one-click demo import feature, you can download the demo content in one click. The theme features different page layouts like news, single post, testimonial, and many more.
Turn your website into a unique portal using more than 600 Google fonts, advanced typography, and unlimited color settings to any part of the page. While customizing the theme, you can get a live preview of any changes you make.
Zincy Pro is tested to run on all major browsers and is compatible with popular WordPress plugins. This translation-ready theme also supports RTL scripts. Moreover, with SEO and speed optimization, you can rank higher on search results.
The WooCommerce integration turns your website into a digital shop. Showoff the best products on the homepage slider, set up the category navigation, rate the products and make your transaction.
Enfold is a neat, ultra-flexible, and fully responsive WordPress theme suited for eCommerce websites. It comes with tons of unique elements for the template builder.
Enfold is loaded with heavy SEO codes to land you on the higher ranks on search engines. With advanced typography, 2D and 3D Layerslider, 20+ editable predefined skins, and unlimited color options, you can make your website an audience magnet.
This translation-ready theme supports WPML Multilingual plugin and RTL scripts. Moreover, it includes 20+ different languages, just in case your products need a multiple language website.
WooCommerce plugin lets you set up an online shop and make digital transactions easily. You can even set the page to almost any layout imaginable.
Overall, for an elegant eCommerce website, Enfold Pro is a great choice.
If you want to build an easy-to-use digital download website packed with features, the Showcase WordPress theme is an ideal choice. The theme has a modern design and abundant customization features to help you skyrocket your sales.
Showcase follows standard WordPress practice to let you customize as you prefer. The page builder plugin lets you create a stunning homepage with multiple layouts to display your products. You can even add banners with videos and images to create a better visual impression.
With the Easy Digital Downloads plugin, you can easily sell digital products on your website. You can add a blog post with images to describe the product. The theme also gives you the option to add a pricing table for each product.
The theme comes with 600+ fonts and custom widgets to make your website one of a kind. The admin panel enables frontend editing with few clicks.
Stocky is a content-rich WordPress theme that helps you set up a multi-vendor online store to sell your photographs.
You can install the theme in no time using the one-click demo import feature. The homepage comes with many sections to add your content. Play with different colors and fonts on your posts to catch your visitor’s attention right away.
Responsive design lets your site display appropriately on all devices and cross-browser compatibility means your customers can access your website from any browser. Moreover, they can even send you their information and contact form using a vendor portfolio.
Stocky supports the WPML plugin so that you can reach your customers in any language. Likewise, the Easy Digital Downloads plugin lets you sell your photographs in multiple sizes in one click. You can even add their prices. The package comes with many premium addons for multiple payment options such as 2checkout, Check payment gateway, PayPal, and many more.
On top of that, you get 100+ premium extensions with Stocky for a better browsing experience. Few of them are MailChimp, Zapier, Slack, and FrontEnd Submissions.
If you are a photographer who wants to dominate the photo market, this theme is for you.
FAQs (Frequently Asked Questions)
What is a digital download?
A digital download is a digital/electronic method of acquiring files, documents, softwares, or other packages over the internet. You need a specific link to download the files. In some cases, you need to make a payment before beginning the download.
Is it necessary to update the theme every time there is an update?
Updates include bug fixes and added features. Although it is not mandatory, we recommend that you update the theme whenever there is an option. This assures your theme continues working without any issue.
How does digital download work?
Digital Download means downloading the contents from the specific link on your computer. You don’t have to do anything except find or get the download link and click it. After downloading, you may need to install the file.
Which digital products sell best?
You can sell a wide variety of digital products nowadays. However, most selling digital products are:
Graphic and Digital art
Can you print digital downloads?
Yes, you can print digital downloads if it is a printable product such as document, art, graphic design, or text.
Which Digital Download Theme Is the Right One for You?
All the themes we have listed above are the best ones in the market right now. However, if we have to pick one, we recommend Digital Download Pro.
This theme incorporates the Easy Digital Downloads plugin so that you can sell any digital products such as themes, plugins, music, ebooks, photos, and many more. Digital Download Pro is translation-ready and supports many popular plugins to enhance the functionality of your website. It has unlimited customization options. Moreover, the theme is optimized for SEO with responsive design to bring in more visitors to your page.
A decent Digital Download WordPress theme can help improve your website’s performance and also increase the conversion rate. The themes we have mentioned above carry all the basic features that you would need to boost your sales. They are easy to use, have unlimited customization possibilities, support popular plugins, and perform best on SEO.
For additional business WordPress themes, check out our article on 35+ best business WordPress themes of 2020.